Posted at 08:50h
in
by bruce
Range Advisor
Helping consumers differentiate and rank vehicle pricing with the help of modern price range tags and content
My Role:
UX Design Lead • UX Research cross collaboration • Modern Product Team Lead
Duties:
Discovery, User Research, Product Design, Interaction and Visual Design,
Overview:
The overall product goal was two-fold. First,...
Posted at 05:50h
in
by bruce
Trade-In Advisor
A Completely innovative approach to driving leads while offering users powerful negotiating tools in a lightning-fast, powerful application.
"Seeing my value change as I add my vehicle details is instant gratification!" - User
My Role:
UX Design Lead - Product Design Team
Duties:
Client Interfacing, Product, Interaction and Visual...
Posted at 04:44h
in
by bruce
Alexa Skills
A total of three separate Skills created for Amazon’s Alexa platform.
My Role:
Lead UX Designer - Discovery, User Research, Cross Collaboration Product Team
Duties:
Interaction Design, Prototypes, Video/Media Production, User Research
Overview:
As intelligent voice-based systems like Alexa, Google Home, and Siri gain popularity and become an essential part...
Posted at 08:00h
in
by bruce
NADA Show Mobile/Widget
An Automotive Cost to Own mobile tool and widget that make sense of the numbers
My Role:
Lead UX Designer - Cross Collaboration Team
Duties:
Interaction/Product Design, Prototypes, Visual Design, Development Consultant
Overview:
The automotive cost to own numbers are sometimes shocking and difficult to digest. In a mobile...
Posted at 05:38h
in
by bruce
Lead Driver Refresh
Updating an aging industry-standard tool to drive better results.
My Role:
Lead UX Designer - Cross Collaboration Team
Duties:
Interaction and Visual Design, AB Testing, Development Consultation
Overview:
Some of the pain points of the product revealed that the tool was time-consuming and the process was too long. Additionally,...
Posted at 09:01h
in
by bruce
"a visual smorgasbord of everything from Brand and Identity work to personally hand-coded WC3 compliant sites from my front-end web design days"...